6 ways to build a winning organizational culture

Creating a winning organization that recognizes and celebrates your workforce creates a positive environment, which ultimately drives business success.

Sixty percent of workers say they have seen a change in organizational culture since the start of the pandemic. Many workers also feel low morale (30%), less flexibility (28%) and less inclusiveness (27%) in their workplace.

Are you doing what it takes to develop a winning culture that promotes collaboration, belonging and purpose? If not, you are missing a golden opportunity to maximize employee engagement, boost retention, and make your organization more attractive to potential employees.

Here are six ways to make sure you’re building a winning organizational culture:

1. Define your culture with input from your employees

Ask your employees to write down what they love about your organization and what inspires them on a daily basis. Highlight aspects of your culture in your organization’s brand and mission statement and share them with current and potential employees.

2. Equip employees for success from day one

Help new hires know they made the right decision to join your organization and position them for success. Have the necessary tools ready from day one, including the equipment, supplies, and access they might need to do their jobs. Provide an onboarding buddy available in person or remotely. Then, manage expectations by providing a roadmap to success that spells out their personal goals after the first week, month, quarter, six months, and their first birthday.

3. Cultivate a sense of belonging

Regularly communicate how employees are uniquely valued and integral to your team. Explain how the work they do helps the whole organization succeed. As a team activity, ask employees to share their top three strengths with their peers and how they have applied them at work. When you see these strengths in action, share them with the team. Providing employees with a sense of camaraderie and belonging inspires loyalty and productivity.

4. Show employees they have unique value

Managers should take the time to learn an employee’s unique skills, what interests them most, and apply them to the employee’s work and goals. Also give employees the confidence and the forums to raise their voices to help the organization succeed.

5. Inspire employees to become the leaders of tomorrow

Give employees the tools and opportunities to take on new challenges and help them grow personally and professionally. Develop and provide employees with a well-defined path to help them move up the organizational ladder. Be sure to align their career trajectory with their passions to maximize engagement and retention.

6. Adjust your culture as needed

The culture of an organization must evolve. For example, due to the pandemic, adjustments may be needed to accommodate remote work, work-life balance, and other employee expectations. Annually, ask your employees what changes are needed to the culture of the organization.

Creating a winning organization that recognizes and celebrates your workforce creates a positive environment, which ultimately drives business success.

For more tips on creating a winning organizational culture that supports and enhances your talent, visit ADP Talent Resource Center.

Tags: Diversity & Inclusion Turnover & Retention Employer Brand Leadership Company Culture Talent Onboarding Talent Management Small Business HR Multinational Articles People Management & Growth Mid-Sized Business Business Owner Employee Engagement & Productivity Large Business

Helen D. Jessen